Get To Know Me
Hi, my name is Tori, and I am an innovative and results-driven marketing professional with a strong background in the wine industry. Passionate about brand marketing (and wine), I am seeking a Brand Manger position within the wine industry. I am eager to bring my passion, commitment to excellence, and consumer-led approach to a dynamic team where I can contribute to achieving both individual and organizational goals.
Cheers!
Tori Akers
Software
- Copywriting
- social media
- External agency management
- email marketing
- Time management
- marketing presentations
- collaboration
- organization
- Promotional planning
- DATA ANALYTICS
- CREATIVE IDEATION
- WRITTEN + VERBAL COMMUNICATION
Experience
Assistant Marketing Manager, Franzia | The Wine Group
Jun 2024 - Present
Brand Manager | Vintage Wine Estates
Oct 2022 - Feb 2024
Market Manager, Wine Industry | Casey Printing
Nov 2020 - Sept 2022
Tasting Room Associate | Scheid Vineyards
Sept 2020 - Jun 2021
Tasting Room Associate + Barista | Bailarin Cellars
Sept 2019 - Mar 2020
And More...
Testimonials
What impressed me most was that Tori was a great
thinker who could provide very insightful comments
related to the topics others might have overlooked.
She was one of few students who possess critical thinking skills during my tenure at California State University, Sacramento. Tori also demonstrated resilience, great work ethic, and excellence in turning in high quality works throughout the semester, leading her to earn an A in my course.
Tori is authentic, smart, reliable, sincere, and competent. More importantly, she is not afraid of facing challenges because she believes those challenges provide her with opportunities for further growth. I am confident that Tori has tremendous potential.
BeomJoon Peter Choy
Professor of Marketing
CSU, Sacramento
Tori is an extremely professional, hard-working individual. She is kind, punctual, organized, reliable and such a pleasure to work with. Tori understands instruction and training very quickly, and applies her own knowledge and creative ideas to further the business. She truly cares about her work and what she does. It is rare to find this great of a work ethic - anyone would be lucky to have Tori on their team.
Melissa Meyer
Assistant Director of eCommerce Vintage Wine Estates
Certifications
Email Marketing Certification | HubSpot Academy
Social Media Marketing Certification | HubSpot Academy
Google Ads Essentials Training Certification | LinkedIn
Business Honors Program Certificate of Completion | CSU Sacramento
SAP Student Recognition Award (TERP Eligible) | CSU Sacramento
Bloomberg Marketing Concepts, Certificate of Completion | Bloomberg
Certificate of Recognition | The National Society of Leadership & Success
Managed ecommerce site that generated
$1M
in revenue
Generated
$190K
through email marketing
Average open rate
36.7%
for email marketing
Highlights
Increased web sessions
58%
through social media
Grew social media audience by
24%
Increased customer acquisition
65%
Increased customer engagement YOY
95.2%
through social media
Average open rate
6.9%
for email marketing
